20-22 Wenlock Road N1 7GU info@foxter.co.uk

Our Tips for Improving your home

An enticing description for your vacation rental can be a game-changer when it comes to drawing in prospective guests. Elevate your holiday property’s visibility with a listing that not only captures attention but also ignites anticipation and interaction among potential renters. It’s more than simply providing facts about bedrooms and bathrooms; it’s about crafting an enchanting narrative. Here, we offer guidance on what to incorporate into your vacation rental listing description to captivate potential guests through the art of storytelling.

Getting Started

The listing description plays a pivotal role in your holiday rental advertisement, offering potential guests an in-depth glimpse into your property. As you embark on setting up your Travelnest account, our platform takes the initiative to automatically generate a preliminary listing description. This not only serves as a significant time-saver but also incorporates valuable market data to bolster the appeal of your listing. However, we strongly recommend that you take the reins and personally craft or refine your property descriptions. Doing so allows you to adopt the perspective of a potential guest and provide a more comprehensive and enticing portrayal of your accommodation.

Emphasize Distinctive Attributes

To enhance your property’s appeal and secure more bookings, it’s crucial to showcase the unique aspects that set it apart for prospective guests.

Start by contemplating what distinguishes your property from neighboring options. Beyond the standard amenities, there may be exceptional features that make your place truly stand out. Perhaps it boasts a breathtaking rooftop view, state-of-the-art kitchen appliances, or an unconventional living room design?

When crafting your property description, direct your attention to these distinctive attributes. Employ straightforward language to portray them in a manner that allows potential guests to envision their stay vividly. Go beyond mere descriptions of the physical elements of your property; also consider any exceptional activities or experiences it can provide. Perhaps you offer a private pool for relaxation, access to a boat, or bicycles for exploring nearby parks? By highlighting these elements, you’re not merely presenting accommodation but a captivating and unforgettable vacation adventure.

Always bear in mind that your property listing serves as more than a mere inventory of features; it serves as an invitation to a one-of-a-kind experience. By focusing on what renders your property special, you can craft a compelling narrative that beckons potential guests and distinguishes your property from the rest. Additionally, incorporating relevant keywords in your title will effectively showcase your space in search results, further enhancing its visibility.

Structured Presentation

Our research indicates that property descriptions exceeding 800 characters generally yield superior results. Nonetheless, prospective guests frequently skim through these descriptions, underscoring the importance of positioning essential details upfront. For optimal outcomes, strive for a description spanning 120-200 words, thoughtfully distributed into concise paragraphs. It’s advisable to refrain from redundancy by avoiding the repetition of information already available elsewhere. For instance, capitalize on the amenities checklist to mention facilities like Wi-Fi, parking, and air conditioning. To enhance the reader-friendliness of your listing, contemplate the integration of bullet points, effectively spotlighting house rules and other critical information you wish to emphasize for your guests’ attention.


Embrace Transparency

When entering the realm of property rental, honesty and transparency are your greatest allies. Avoid any temptation to embellish or overstate your offerings, as the last thing you want is for your guests to feel disappointed or leave unfavorable reviews due to misleading information. Therefore, it’s paramount to maintain clarity, brevity, and realism in your listing description.

Certainly, feel free to showcase any distinctive features or idiosyncrasies that make your property unique, but do so with authenticity. It’s equally beneficial to shine a light on any accessibility options your property provides, catering to guests with limited mobility, families with young children, or those traveling with pets.

Conversely, it’s equally vital to candidly address any potential challenges that your guests might encounter during their stay, be it steep stairs or limited parking. By presenting your property truthfully and comprehensively, you ensure that your guests have all the essential information at their disposal. This way, they can make informed decisions, and there will be no unwelcome surprises awaiting them upon arrival at your property.

Showcase Your Property's Location Highlights

Guests place great value on understanding the neighborhood and surroundings when evaluating a vacation rental. The location plays a pivotal role in their booking choices, as it shapes the unique experience each place has to offer. Whether your rental is nestled in a bustling town or nestled in the serene countryside, it’s imperative to draw attention to this aspect.

Seize this opportunity to apprise guests of your property’s proximity to local attractions, dining options, and transportation hubs. Don’t hesitate to share some insider tips on noteworthy local spots! Offer guests all the essential information they need to make informed decisions, leaving no room for ambiguity or guesswork.